In early January 2020, SmileDirectClub Co-founder, Alex Fenkell announced that the company would make clear aligners available through its wholesale channel to dentists and orthodontists. Clear aligners provide a comfortable and effective teeth-straightening solution.
“We have seen an increasing demand from the dentists and orthodontists in our network who wish to provide SmileDirectClub clear aligners to their in-office patients,” said Alex Fenkell in a recent press release.
Co-Founder Alex Fenkell said, “We’re excited to expand our offering and welcome new providers to add an important and needed offering to their suite of services.”
Clear aligners are a comfortable and affordable alternative to traditional metal braces. And, according to SmileDirectClub Chief Clinical Officer, Dr. Jeffrey Sulitzer, as of right now, only about 30% of the 200,000+ orthodontists and dentists in the country currently offer them as an option to their patients.
“We are looking forward to opening our network to providers who wish to join us in our mission to broaden access to premium care at an affordable price,” he said.
Since its beginnings in 2014, SmileDirectClub has transformed the lives of more than 750,000 people using remote, doctor-directed clear aligner therapy. FDA-registered, BPA-free, and produced at manufacturing facilities in the U.S. that are certified, SmileDirectClub clear aligners safely work to help correct mild to moderate malocclusion.
SmileDirectClub was the first direct-to-consumer medtech platform on the market. Co-founded by Alex Fenkell and Jordan Katzman in a partnership with Camelot Venture Group, it’s an industry pioneer that offers cutting edge teledentistry technology using a vertically integrated model.
The mission of is to make dental care affordable and convenient for all people, unleashing the power of the smile to positively impact the world. Headquartered in Nashville, Tennessee, SmileDirectClub is available throughout the United States as well as Canada, Australia, New Zealand, United Kingdom, Ireland, Germany, and Hong Kong.